12. Dadson Farms: How We Grew on TikTok & Instagram

DESCRIPTION:

Whitney sits down with Kara Dadson of Dadson Farms to talk about turning real barn life into impactful content. Kara shares how posting showmanship videos to sell pigs evolved into educating the public, helping new families level up, and building a fast-growing multi-platform presence. We dig into what to post, where to post, and how to keep it positive, useful, and consistent—without burning out.

HIGHLIGHTS:

• Starting in 2020 and the first viral hit (why showmanship content resonates)

• Educating non-ag audiences and empowering beginners in the ring

• Content pillars, trends, and cross-posting (TikTok, IG, Facebook, YouTube, Snapchat)

• Dealing with platform quirks: music rights, originality flags, muting, and fake accounts

• Phone vs. camera (stability, lenses, gimbals) and real-world capture tips at shows

• Editing flow (CapCut), storage headaches, and batching vs. posting in the moment

• Monetization basics on TikTok/YouTube and what “the algorithm” really feels like

• Mindset: consistency over perfection, finding inspiration (even from comments), and staying positive

CONNECT:

• Follow Dadson Farms on TikTok/Instagram/Facebook/YouTube

• Follow Club Cultivate: @clubcultivate 

• Love the episode? Share it, tag us, and leave a review to help more ag creatives find the show.